What kind of day did you expect to have when you woke up
this morning? Good, bad, or indifferent—check back at the end of the day and
see if your day surpassed, met, or failed to meet your expectations. Better yet,
think back to last week and try to remember if how you thought your days were
going to go actually predicted how your days went. For most people, most days
are a function of the expectancy effect.
Clinical trials of medication utilize double-blind research methodology
(i.e. neither researcher nor subject knows whether the pill being administered
is real or placebo) because the effects of expectation are so powerful. That is
to say, someone can show significant improvement on a sugar pill simply because
he or she believes the pill will work. Or consider the example from the Norman
Cousins book “The Healing Heart” about a cardiac patient whose heart was
failing and reportedly beyond repair. The patient did not know of this
prognosis and overheard his doctor refer to the “wholesome gallop” of his heart.
The patient was unaware this phrase meant that his heart was failing; instead
he assumed the doctor was impressed by his recovery. The story goes that the patient
relayed to the doctor several months into his recovery that his condition began
to improve after overhearing the “wholesome gallop” comment. From that point
forward he thought we would feel better, so he did. The expectancy effect is closely tied to the self-fulfilling prophecy: if you tell yourself you will fail enough times, your predictions, most likely, will come true. Fortunately, such prophecies can also be positive…but here’s the catch: for the effect to work, you should focus your expectations on things within your control. Sorry, you can expect to win the lottery all you want, but your expectations aren’t going to improve your odds. You can also expect to lose weight or ace an exam, but your expectations will be meaningless unless they are accompanied by the necessary actions to make what you expect to happen actually happen.
Go ahead and try it. You’ll find that great outcomes begin
with great expectations.